Generation V and the Virtumall Business Experience
November 15th, 2007
Via Virtual Worlds News, an interesting new report from Gartner claiming that – in 10 years – the “… largest influence on all purchases will be the virtual experience associated with them.” This new report doesn’t appear to limit Generation V, which includes a wide range of people involved in the online space, to virtual […]
Read more »Virtual Worlds. Real Play. & Real Worlds. Real Play
November 15th, 2007
We’ve been reading with interest several articles and posts that are focused on weaving (to borrow Raph Koster’s words) the following five virtual world threads together: 1) social networks 2) user generation 3) open source/standards 4) 3D immersive 5) social gaming. In fact, as both The Guardian – with an article forcused on Facebook’s gaming […]
Read more »The Economist’s Word of Mouse – Conversational Marketing As The 4th Phase of Web Advertising?
November 11th, 2007
Via The Economist, an interesting look at the impact of Facebook, MySpace, and other social networking sites on advertising. Illustration by David Simonds According to the article, “…the announcements this week by Facebook and its larger rival, MySpace, which has a similar ad system, could amount to a big step forward in conversational marketing. […]
Read more »Metaverse – Paraverse: Returning To A Read/Write Culture
November 11th, 2007
We enjoyed a very interesting Ugotrade post focused on the blurring of virtual & real worlds and how this access to, and control of, data & meta data will empower business and government while also being available to benefit people and the planet. Of particular interest was the post’s examination of how the metaverse(s) and […]
Read more »Wide World of Social Media
November 7th, 2007
Via Trendspotting, an interesting overview of the globalization of virtual worlds which emphasizes that currently successful social networks have a strong local and cultural dependency. However, we strongly agree with the article’s conclusion that, as mobile social networks get stronger and more & more daily activities become global in nature, future social media will tend […]
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