Archive for October, 2007

The Economist’s Social Graph’iti… Impact upon Advertisers

The Economist recently offered a measured look at social networking, social graphs, and Facebook that we found interesting.  While noting Facebook’s two genuine breakthroughs (namely, letting outsiders write programs and keep all the advertising revenues these might earn, and its “mini-feed”, an event stream on user pages that keeps users abreast of what their friends […]

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Global Ad-Venture Capitalists: We Need 2-Way Streets or Roundabouts, Too!

The other primary conclusions I had at the Virtual Worlds conference last week revolved around my long-standing interest in the global aspects of business, especially a new industry such as virtual worlds or metasocial media (see my earlier post below for the definition). I have to give great kudos to Millions of Us’ announcement of […]

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I Never Metasocial Media I Did Not Like

Having just returned from the latest Virtual Worlds conference in San Jose in which a number of panelists / presenters implored attendees to consider VWs as social media, I re-read Raph Koster’s recent well-thought out rant on the same issue. As Koster adroitly notes “…virtual worlds are their own thing, and they have more in […]

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Avatarnomics: Virtual Worlds and Resort Economies – What Happens in SL, Stays in SL?

The august business publication, Financial Times, offered its analysis of Economics 2.0 a few weeks back, and I wanted to briefly comment here.   After reviewing seven business models in a virtual world (Marketing Real Products; Selling Virtual Products; B2B Services to Virtual Operators; New-Style Services such as sex, gambling, and education; Media Content Distribution; […]

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