One Person’s Definition of the Gaming ‘Holy Grail’
July 29th, 2007
This entry was posted on Sunday, July 29th, 2007 at 12:10 pm and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
July 29th, 2007
Had an opportunity to review a copy of Paul Heydon’s (Managing Director, Avista Partners) presentation from the Casual Games Association conference in Seattle earlier this month.  I was most interested in Mr. Heydon’s definition of the ‘Holy Grail’ of gaming, a mash-up of the following attributes that he felt could deliver 100 million registered users:
- Website that features a casual mass-market focused MMO with great game play, interactivity, customization, VOIP capability, and user generated content (games, videos of game play, and avatars).Â
- Plus a simple way to make friends, find friends, and play with friends.
- Mix of different types of advertising, including both onsite banners and in-game promos or product placement.
- mySpace + Skype + YouTube + MapleStory + HabboHotel = Holy Grail
Not much to disagree with here, especially if you consider the mySpace and YouTube components above to comprise some lifestreaming aspects as well.
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This entry was posted on Sunday, July 29th, 2007 at 12:10 pm and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
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